by Kevin Burton The good people at http://www.thoughtco.com have poked into some language-barrier marketing stories and discovered some of them are simply not true. The first one burst my bubble. I heard somewhere that Chevrolet had to stop selling Nova cars in Mexico because “no va” in Spanish means, “it doesn’t go.” …
Tag Archives: Latin America
A Message In Your Valentines Candy?
by Kevin Burton Researching material for this Valentine’s Day post has been a labor of love. See what I did there? It gets better though kids, because I got some help from Good Housekeeping magazine. GH had a lot to say about Valentine’s Day in an article written by Amanda Hawkins and …
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